A Brazilian and Latin American Initiative

The BRICS Television Channel is an original project developed by “Equinox do Brasil” and “Equinox Asia”, two private entities linked to Brazilian institutions, private investors and future sponsors. The proposal is to consolidate a digital pay TV channel, open or closed (depending on the countries covered), with the specific objective of publicizing the commercial, political and cultural initiatives of the BRICS member countries and the other 30 nations that have already made their candidacies official. to participate in the bloc, which has been growing continuously in the last two years and gaining increasing importance on the world stage. 


     This initiative aims to increase the visibility and popularity of BRICS step by step, initially among the Brazilian population and Portuguese-speaking countries, and then in Spanish-speaking Latin American countries. 


     Simultaneously offering an international version in English, with subtitles in Arabic and Mandarin, whose signal and platform will also cover the African continent and the Middle East. In a second step, through the use of Artificial Intelligence, with subtitles and/or dubbing in Hindi, Russian and several other languages, the English version will interact with other BRICS member countries in Asia (China and India), North Africa, the Emirates United Arabs, Saudi Arabia, Iran, Egypt, Russia and Western Europe, integrating its content and programming from Latin American and African channels through local platforms, broadcasters and cable TV operators. Each step of this process will be reproduced on the Internet with the implementation of a parallel digital environment on social networks to show the progress of the BRICS around the world.


     With the co-participation of promoters and professional partners, the company will also produce and offer broad exposure to future BRICS regional and international events (from all areas). One modality to be organized in the near future will be the “BRICS Games”, where even Russian athletes will be able to participate.